Download the full report. Highlights Over one in three people seek out “low fat” or “reduced fat” foods or beverages, with dairy being the most common food category for low–fat options. Many say that…
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Consumer Research
COVID-19 and Food Safety Concerns: Results from the 2020 Food and Health Survey
Food safety concerns have been a major topic in the public conversation around COVID-19, alongside issues like the coronavirus and shopping, the coronavirus and the food supply, and the coronavirus and food deliveries. Our 2020 Food and…
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2020 Food and Health Survey
This year’s Food and Health Survey marks the 15th time the International Food Information Council (IFIC) has surveyed American consumers to understand their perceptions, beliefs, and behaviors around…
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Consumer Research on Plant Alternatives to Animal Meat 2.0
What Nutrition Facts Information Do People Use to Decide Which Product is Healthier? Download the full report. Highlights Based on comparing blinded Nutrition Facts labels, 45% believed the plant…
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Consumer Survey: A Second Look at COVID-19’s Impact on Food Purchasing, Eating Behaviors and Perceptions of Food Safety
Download the full report. Consumer Survey: A Second Look at COVID-19’s Impact on Food Purchasing, Eating Behaviors and Perceptions of Food Safety In the United States, the COVID-19 pandemic…
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Consumer Survey: Climate Change and Food Production
Download the full report. When many of us hear the term climate change, we think about changes in the weather and how human activity impacts our environment….
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Consumer Survey: COVID-19’s Impact on Food Purchasing, Eating Behaviors and Perceptions of Food Safety
Download the full report. It’s been just over one month since the World Health Organization declared COVID-19, also known as the novel coronavirus, a global pandemic. And we continue to feel its…
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Consumer Perceptions About Food Fraud
Download the full report. Food fraud can be defined as “the deliberate and intentional substitution, addition, tampering, or misrepresentation of food, food ingredients, or food packaging; or false or…
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Making Changes Stick: Consumer Research on New Year’s Diet Resolutions
Download the full report. Survey Highlights 58% of respondents did not make dietary changes at the start of the New Year. Of those (42%) who reported making…
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