By: Jania Matthews Date: 6/15/12
Food is a topic that touches the lives of many-in fact, everyone. Food is needed to live, however, for many of us, food is much more. Food is a platform that brings families and friends together, fuels our bodies for energy, and so much more.
I’m glad to see that BlogHer, a group whose mission is to create opportunities for women who blog to pursue exposure, education, community, and economic empowerment, recognizes the importance of food and organizes an annual conference that brings together a diverse group of people, mostly women, to learn and discuss the various aspects of food and blogging.
Having attended BlogHer Food last year, the conference wasn’t a totally new experience. However, it was enlightening to see a bigger crowd, be able to engage in new conversations, and see the varied interests and perspectives that people have surrounding the topic of FOOD. The speakers were inspiring, the conference venue-Seattle–was superb, and attendees-well everyone knows bloggers are fun. Many also had great insights.
One term that I didn’t expect to hear, but was very pleased when I did, was “science-based.” In a couple of sessions, several bloggers indicated that they aim to provide their readers with science-based information.
Because I am a part of an organization whose mission is to communicate science-based information, it pleased me to hear from others who see the importance and value in communicating information that is firmly based on sound science.
The need for more science-based information is critical. We know that today’s consumer is undoubtedly bombarded with information about food, health, and nutrition, and it’s understandable that they are confused. In fact, our 2012 Food & Health Survey found that three out of four consumers (76%) feel that changes in nutritional guidance make it hard to know what to believe. Still, if bloggers and other communicators commit themselves to offering information based on science, perhaps some of the confusion will cease.
BlogHer Food provides a platform to discuss the challenges and joys of sharing information about food and health through social media channels. The conference is nothing short of inspirational and I was glad I had the opportunity to attend. Cheers to BlogHer Food ’13 in Dallas, TX!