In the News

An analysis of purchase drivers from the 2017 Survey reveals six distinct groups of consumers, including foodies. These profiles help us understand how different consumers think about and shop for food beyond traditional demographics like age, income or gender.

By Process of Illumination—September Newsletter

Access the September 2017 issue of the Food Insight newsletter, bringing you science-based insights and perspectives on the latest trends in nutrition, food safety, and health.

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For the 3rd Edition of "Food Biotechnology: A Communicator's Guide to Improving Understanding", click here. (2003) The International Food Information Council (IFIC) produced this Communications Guide for Improving Understanding of Food Biotechnology, 2nd Edition, in an effort to aid food,...
Data & Survey
What do consumers really think about food and nutrition? To find out, the International Food Information Council (IFIC) conducted qualitative consumer research. Qualitative research is an important consumer research tool that can lead to a better understanding of consumer perceptions of and...
Data & Survey
Introduction This report summarizes the findings of qualitative research conducted by Axiom Research Company on behalf of the International Food Information Council (IFIC). The purpose of the study was to understand physicians' views of food safety issues and education materials concerning this...
Data & Survey
Introduction This report summarizes the findings of qualitative research conducted by Axiom Research Company on behalf of the International Food Information Council (IFIC). The purpose of this study was to examine consumer behavior and attitudes toward food irradiation in general, and in...

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